On June 26, 2018, the China Information Consumer Promotion Alliance and the Zhongguancun Modern Information Consumer Application Industry Technology Alliance Video Experience Working Committee (referred to as the Video Experience Alliance) held the “2018 China Video Consumer User Experience Summit Forum and “China Video Consumers” The experience white paper “release conference” was held in Beijing. Representatives and guests from 56 member units including the Ministry of Industry and Information Technology and video application departments, universities, research institutes, and Dekeshi Communication (Shanghai) Co., Ltd. attended the forum and witnessed the 2017-2018 China. The release of the Video User Experience White Paper (referred to as the White Paper below).

The forum brings together senior government officials and top experts and scholars from the video industry to discuss the world’s leading theories of video ecological innovation and to present the latest advances in video experience standards and testing. Jiang Lintao, director of the Science and Technology Committee of the China Academy of Information and Communication, said that this is the first white paper on video user experience in China. The data in the white paper are rigorous and detailed, and the experience of large domestic videos is analyzed extensively and thoroughly, which is of great benefit to the development of domestic video industry. On the industrial development policy of video consumption, Hu Jianbo, director of the Institute of Industry and Planning, China Information and Communication Research Institute, said that the State Council issued a guidance on further expanding and upgrading information consumption and releasing the potential of domestic demand in No. 40, in which the content of video consumption was mentioned in particular, and the hope of enriching and increasing it was constantly.The content of video consumption, hope to continue to enrich high-definition interactive video programs, develop interactive network TV, IPTV, mobile TV, cable TV, broadband and other integrated services, to create a flexible and innovative service new business.

Dr. Luo Chuanfei, Secretary-General of the Video Experience Alliance and Dr. Luo Chuanfei, Shanghai Research Institute of China Telecom, said in his white paper that the video experience white paper has made a very detailed study from the aspects of user volume and user experience, and concluded that “the quality of video sources has become the shortest board for improving the user experience of all kinds of video services at present”. It has important guiding value for the development of video industry. In addition, the Alliance has carried out fruitful work in many aspects since its establishment. Firstly, it defines the work rules of the Alliance’s four annual workshops. At the same time, the Alliance has set up a standard group and a testing group, and established open laboratories in various places. It has achieved remarkable results in the field of video experience research.

This “White Paper” summarizes the professional data provided by the Ministry of Industry and Information Technology, alliance members and industry authoritative reports, and combines user sampling and statistical methods to conduct large-scale broadcast and on-demand video services for DVB, telecom IPTV, OTT TV, mobile terminal video. Test analysis, which ultimately depicts a panoramic map of the distribution of domestic video experiences. In order to verify the validity of the statistics provided by the alliance units, the Alliance has set up a test group and organized member units to implement sampling points for the quality of user experience. At the white paper conference, Wu Xuebo of Dekscom was officially appointed by the Alliance as the test team leader of the Video Experience Working Committee. In the large-scale point measurement process of the alliance organization, Dekscom Communication Co., Ltd. is mainly responsible for testing process definition and providing data analysis tools. It closely cooperates with other member units of the alliance and has completed the collection of point measurement data in nearly 2 months. Data analysis and validation work. In recognition of Dekscom’s contribution to the Alliance’s spot testing and white paper release, the Alliance presented the honorary banner to Dekscom at the press conference.